The season of shopping for the holidays is a thrilling season for merchants as well as consumers offering merchants the chance to grow their revenues through the sales gifts cards.
The requirements of customers and their tastes could shift dramatically following the holidays which is an excellent occasion to get your hands on popular products and launch new ones which are on point with the market by relaunching.
1. Black Friday and Cyber Monday
Gift cards are often the ideal holiday present; however, due to Black Friday or Cyber Monday sales on pajama sets and must-have toys it may be worthwhile waiting until these two days arrive to save some money. Electronics such as televisions tend to offer greater savings while clothing, beauty products, exercise equipment and furniture may be less costly on this particular date.
Black Friday follows Thanksgiving and is dedicated to getting consumers into physical stores in order to take advantage of doorbusters, while online shopping on Cyber Monday and during Cyber Week are also immensely popular.
For example:
- A store may give you an extra gift card worth $10 in the event that you buy $100 or more worth of gift cards.
- Certain stores will discount gift cards by 10% to 20 percentage, so you can make a smaller payment upfront, while offering (or by) all the worth.
Be on the lookout for big retailers, food stores as well as online marketplaces such as Amazon for special deals that are only available during certain times.
2. Holiday Season (November-December)
The holiday shopping season includes Christmas and all of its associated celebrations, creating a peak time for retail sales that continues into January (known as January sales).
Many people receive gift cards during this season from family or friends, yet may not need or want them all. This increases supply in the market and drives down prices at resale sites.
March is an excellent month to begin refreshing their homes after an especially long winter, and that means discounts on cleaning supplies and lawn equipment. In March students typically head back off to college for spring break with marked-down luggage purchases; plus it is the prime time for finding savings on fitness-related products like exercise equipment.
Coffee shops, restaurants as well as fast-food chains often offer promotions throughout this time. Examples:
- Purchase a gift card to receive the bonus of a gift card worth $5.
- Buy $100 worth of gift cards, and you will get a promotional gift card of $20.
3. Post-Holiday Clearance (January)
Gift card recipients typically hold onto them until after the holidays before redeeming them. Retailers should take this opportunity to convert those gift card buyers into long-term customers.
Late December and early January are popular times for semi-annual sales at numerous stores such as Bath & Body Works, Steam and Victoria’s Secret; Target also offers their popular RedCard discount of 5% on gift cards.
As people make New Year’s resolutions to improve their fitness levels, this season is also an ideal time to purchase electronics and exercise equipment – such as Beats headphones and Theragun massage guns at Best Buy – along with stocking up on sheets and bedding supplies.
4. Back-to-School Season (August-September)
In the month of September, retailers start advertising the sale of backpacks for back-to-school and school supplies. These are the most important elements of their marketing strategies.
Costco as well as Sam’s Club often offer reduced price on gift cards during the time, while restaurants and retailers may give customers free gift cards worth $10 when they purchase the equivalent of $50 worth of gift cards.
December is an excellent month to find great bargains on electronics and other items such as fitness equipment, home maintenance products and winter apparel. Additionally, prices tend to be more favorable on resale gift card markets – though buyers should exercise caution when purchasing gift cards for reselling purposes if they won’t use them themselves.
Example:
- Some shops may provide the gift card for $20 in exchange for $100 spent on school items.
- The retailers of electronics may offer bonuses with the purchase of tablets or laptops.
If you do not have kids in the school age However, these offers can provide a great occasion to purchase gift cards.
5. End-of-Quarter Sales
Most consumer goods go on sale throughout the year, including gift cards. Target regularly offers physical and eGift cards for 10% off during one weekend in December for RedCard members; KCL TIP: Sam’s Club and Costco may also provide discounts on many gift card brands.
Americans celebrate Father’s Day and Amazon Prime Day each June, while July often brings sales on outdoor equipment and barbecue supplies. Furthermore, now is an excellent time to sell any unwanted gift cards from holiday season; those dollars could then go toward something you actually need!
6. Mother?s Day and Father?s Day
No matter if she wants to unwind with a spa treatment or find new clothes for herself, gift cards are surefire winners.
Gift cards may be discounted during the holidays; it’s best to only buy them if your recipient will actually use and can afford it.
Starbucks gift cards make an excellent present for coffee enthusiasts, offering delicious drinks, pastries, and the collector cups they’ll cherish forever. Williams-Sonoma gift cards allow recipients to shop for kitchen- and baking-related necessities.
For example:
- A spa might provide a $100 gift card for $85.
- A restaurant could include a free dessert voucher with every $50 gift card purchase.
These deals are not only perfect for gifting but also great if you’re planning a treat for yourself.
7. Specialty Events and Promotions
Consumer goods often go on sale during certain seasons of the year, including gift cards. You could save hundreds by simply purchasing these products when their prices drop dramatically.
Gift card trading can be an extremely profitable venture, but it is essential to recognize when demand for them is highest. The optimal times to purchase and sell them include holiday season sales, post-holiday clearance sales, Black Friday/Cyber Monday sales, back-to-school sales and end of year sales; these provide you with maximum profit potential.
For instance:
- Coffee shops may offer discounted gift cards or bonus rewards on National Coffee Day (late September).
- Candy stores might bundle discounted gift cards with Easter-themed treats.
8. Anniversary Sales
Retailers use annually their sales in order to clear of their stocks, increase customer satisfaction, and boost the trust of current and potential customers too. Many retailers have promotional promotions that run just a couple of days, or offer special items like Sephora’s Beauty Insider gift cards.
In order to make the most of these chances, buyers should make the list of items they would like to purchase prior to making purchases. It will aid them in keeping their sights at the goal and prevent buying decisions that may end up being regrettable later on. Cashback apps or websites may provide extra benefit in addition to coupon and sales. Some give discounts up to 10% on purchases of discounted gift cards at stores that can boost profit in the case that they are later resold.
Tips for Buying Discounted Gift Cards
- Use Resale Marketplaces
Sites such as Raise, CardCash, and Gift Card Granny allow users to purchase and sell their unwanted gift cards for sale at discounted costs. Make sure you verify the authenticity of the website and review the policies on return to avoid any problems. - Sign Up for Retailer Newsletters
The retailers often advertise exclusive promotion on gift cards through their newsletters via email. By signing up, you’ll be sure to not be left out of special offers that are only available for a limited time. - Follow Social Media Accounts
The brands frequently announce promotional flash sales or promotions via social media platforms such as Twitter, Facebook, and Instagram. - Stack Discounts
Use discount gift cards in conjunction together with other coupons, discounts and cashback promotions to get the most value for your money. - Check Expiration Dates
Although most gift cards do not expire in a hurry, bonus promotional cards usually have longer expiration times. You should make sure you utilize the cards prior to when they expire! - Be Cautious with Online Marketplaces
If you’re purchasing from private sellers through platforms such as eBay or Craigslist Be wary of fraud or fake gift cards. Use reputable resale websites whenever possible.